Social Media for Experience and Activity Providers

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Social Media for Experience and Activity Providers | Beyonk Blog

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Social Media Marketing is the backbone of how your business reaches consumers. So, how can you use it to your advantage?

Welcome to our Marketing Top Tips blog series for Experience and Activity providers. We want to share our knowledge and help the experience sector ensure the tech they use is working as hard for their business as they are.

We are here to help you provide the best visitor experience from ticket sales through the full customer lifecycle.

Social Media Marketing is the backbone of how your business reaches consumers. It helps to drive awareness of your company and gives you a voice in a community where users already spend an average of 2 hours and 29 minutes a day.

Making your brand more visible

Drive targeted traffic to your website

Build a community you can interact with

Increase ticket / tour sales

Be consistent

Ensuring you are posting consistently on your social media accounts is crucial. It’s a good idea to start posting relevant content at least 1-2 times a week to maximise your chances of being seen and increase your following.

Book now button

Allow your followers, whether new or existing, to be taken straight to the booking form on your website to make a purchase.

Be visual

78% of marketeers feel videos directly increase sales for their business. Create your own videos or re-share customer content (with their permission of course!) and allow your business to stand out and drive more engagement.

Social Media Marketing has endless possibilities. You can create paid ads, social discounts and so much more. The use of social media is key for engaging existing customers, reaching new audiences and building loyalty.

Take a look at our guide to find out more about leveraging your social media channels…